Summer should be carefree -- but this year feels anything but that! Rather than play into the pressures of what’s coming or what’s next, we wanted to help Hawaiian Tropic’s consumer escape to Hawaii. So we inspired her with the sounds of the islands, creating three separate IGTV soundscape videos, each piece focused on a specific attribute of the islands - land, water, and sun. Each channel offered the sensorial sounds of the ocean and tropical wildlife, helping her get back that missing natural, carefree summer….and bring it with her into the fall.